Real meetings.
Pay when they book.
Hiring a salesperson takes months, with no guarantees. Get decision-makers on your calendar within 30 days.
You’re emailing the right companies. Nothing comes back.
Replies come from a live need, caught in its window.
“We install commercial EV charging for businesses like yours. Open to a quick call?”
Correct on paper. No reason to act.“Your $180k Harbor Blvd charger permit lapsed in March. Want us to run the utility coordination and refile it?”
A reason to act, today.From prospect list to your calendar.
Four steps, all on my side.
Pick the right buyers to reach
Correct job titles and company size. Then timing: an open RFP, or a rebate window about to close.
Write copy from industry research
I write in their words. The email names the program that fits, and reads like someone who knows their business.
Keep every send out of spam
Email infrastructure is sacred. All moving parts are under daily review, and all data is verified clean before sending.
Turn replies into meetings
I eyeball each reply, then qualify and book the slot. You get the invite with a short brief, so you're ready to talk.
EV site-host signals. Delivered in 24 hours.
Drop your domain. I send a one-page report: the open rebate windows and the commercial sites showing buying signals in your area.
Sample row set
CA · liveBooked first. Billed after.
The usual model
- Retainer up front, win or lose.
- Many niches at once, templated copy.
- Dashboards measuring everything but meetings.
- Quarterly reviews, more slides than results.
How this works
- Invoiced only after they show up.
- One niche. Copy from industry research.
- One number. Meetings that happen.
- Day-28 review of performance.
20 minutes to start. 30 days to prove it.
A short call, a test month, then you decide. No lock-in up front.
Discovery call
20 minutes. We talk through who you sell to, what's hurting right now, and how your sales work.
30-day pilot
You pay only for the meetings I book. Day-28 review on outcomes and next steps.
Retainer
Only after the pilot proves out. More volume behind the angles that worked, on infrastructure you own.
I take the bet. You take the meetings.
You pay nothing until a decision-maker shows up.
Who this is built for.
A specific kind of contractor. If that's not you, I'll say so on the call.
For you if
- You install EV charging, solar, battery, HVAC, or fleet, with 5-100 staff.
- You can describe your buyer by title, industry, and company size.
- You have a gap to fill: idle crew, a lost contract, or a new line.
- You have a closer on the team to take the meetings.
Not for you if
- You haven't landed your first paying customer yet.
- You're shopping ten agencies on price.
- You expect signed deals, not meetings, inside the pilot.
- You need a wall of logos before you'll take a call.
Questions before the call.
The things contractors ask before booking. Straight answers.
What counts as a “meeting”?
A scheduled video or phone call booked into your calendar, between a decision-maker at the prospect company and whoever on your team handles new customers. Reschedules within 7 days still count. No-shows and “interested but not now” replies don't.
What if my industry isn't on your list?
Currently taking: EV charging install contractors, commercial solar EPCs, battery storage installers, HVAC electrification firms, and fleet electrification consultants. Building decarb and energy efficiency will be considered, so ask on the discovery call. Outside clean-tech, I’ll point you elsewhere.
What happens after the 30-day pilot?
Day-28 review: meetings booked, cost per meeting, what landed in the copy. If we both want to continue, we move to a retainer. If no meetings happen, you owe nothing and we part.
Who owns the leads, domains, and mailboxes?
You own the lead list and any data collected on your prospects. Pilot domains and mailboxes are mine, so you're not buying infrastructure for a 30-day test. Retainer clients can transition to client-owned domains.
Will this put my company's reputation at risk?
No. I never send from your company's domain, so your reputation never takes the hit. I run outreach on separate domains I set up, warm for weeks, spread across mailboxes, and check inbox placement daily. If one ever gets flagged, I pull it and replace it before it matters. Your company's name stays clean.
Is cold email compliant?
Yes. Every send follows CAN-SPAM: a real sender identity, a valid physical address, and a clear way to opt out. Any opt-out is honored immediately and permanently. I also honor your own do-not-contact list, so current customers, partners, or anyone off-limits is never emailed.
One person. No handoffs.
You work with me start to finish.
Fourteen years in marketing. The last five in cold outreach, consulting for businesses across healthcare, e-commerce, real estate, and capital raising.
Clean-tech is new ground for me, so the pilot does the talking: judge me on meetings booked.
Lee
LinkedInSee who needs you right now.
Before we meet, I study your business and website, then build you a plan. The call is me walking you through exactly what I'd do for you.